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What it is
Corkivo is a wine tracking app to log, rate and remember every bottle, built for people who take wine seriously.
- Log and rate bottles
- Cellar tracking
- Subscription app
Who it is for
Wine enthusiasts who buy, collect and want to remember what they drank.
How it earns
Subscription app (pricing to be announced).
Category
Wine tracking and discovery app
The thesis
Why this category, and why we are not first
Wine tracking is established: CellarTracker has 8.8M users tracking $21B of wine, and Vivino is the best-known consumer app. Both feel dated next to modern consumer design. We enter as a newer, cleaner third option aimed at the serious drinker, in a category where global consumption is falling but value per drinker is rising.
Market size
What third-party analysts estimate
Digital wine cellar apps
Publisher-stated CAGR: 12.8%. Source: Growth Market Reports
These are published estimates from market-research firms and trackers. They are not SundayTech forecasts and publishers often disagree; where they do, both are shown.
Wine volume is declining (OIV). The opportunity is in engaged drinkers, not volume. The $1.6B digital cellar figure is one publisher's estimate.
Competitors
Who is in the space and what they earn
| Company | What it is | Scale (as published) | Source |
|---|---|---|---|
| Vivino | Wine scanning, ratings and marketplace | Estimated about $309M annual marketplace sales, 2025 (ECDB estimate) | ECDB estimate |
| CellarTracker | Cellar management and community | 8.8M users, 13.6M ratings | CellarTracker (App Store listing) |
Figures marked estimate come from third-party app trackers and are approximate. "No verified figure" means we looked and found no reliable public number, so we show none.
Where in the world
Where the downloads are
We aim to launch worldwide. Download volume is the best country-level data that is public across every category, so here are the ten biggest app markets and how each moved last year.
Source: AppTweak, App downloads by country (Dec 2025). Both stores, Nov 2024 to Nov 2025, all app categories.
Share of world wine consumption, 2024 (top markets)
Source: OIV, State of the Global Vine and Wine Sector 2024 (slides).
For Corkivo
Wine consumption is concentrated: the US is the single largest market. Priority markets are an editorial judgement: the US and UK first, India as a later market.
The $100 million ambition
What a $100 million a year Corkivo would take
A scenario, not a forecast and not expected revenue. $100 million a year in revenue in three years is the ambition we are building toward. This is the arithmetic of it: how many paying subscribers that takes at three illustrative prices. Corkivo has no such traction today and nothing here is a promise.
Illustrative price points chosen for the maths. They are not Corkivo's pricing. The numbers here are a scenario, not results.
Sources
- Growth Market Reports
- CellarTracker (App Store listing)
- OIV, State of the World Vine and Wine Sector 2024
- ECDB estimate
- AppTweak, App downloads by country (Dec 2025)
- OIV, State of the Global Vine and Wine Sector 2024 (slides)
Checked October 2026. Market-research publishers often disagree with each other, so where two estimates exist we show both.